Exam Name: Certified Wholesale & Retail Manager (CWRM)
Certification Provider: GAQM
Corresponding Certification: GAQM: Supply Chain And Retail Management
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GAQM Certified Wholesale & Retail Manager (CWRM) certification exam is designed to assess the knowledge and skills of individuals working in the wholesale and retail industry. Certified Wholesale & Retail Manager (CWRM) certification is ideal for professionals who wish to advance their career in this field and demonstrate their expertise in managing wholesale and retail operations.
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The CWRM certification exam covers a wide range of topics related to wholesale and retail management, including marketing, sales, customer service, inventory management, supply chain management, and financial management. CWRM-001 exam consists of 100 multiple-choice questions and must be completed within a time limit of 2 hours. To pass the exam, candidates must score at least 70%.
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GAQM CWRM-001 certification exam is a computer-based exam that consists of 100 multiple-choice questions. CWRM-001 exam is conducted online and can be taken from any location at any time. CWRM-001 exam duration is two hours, and candidates must score a minimum of 70% to pass the exam. Certified Wholesale & Retail Manager (CWRM) certification is valid for three years, after which candidates will need to renew their certification by taking a renewal exam or attending a training program.
GAQM CWRM-001 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Business Communication | - Use strategies that capture and retain the interest of an audience - Use learning strategies - Manage occupational learning materials - Conduct basic research and analyse and present findings - Write/sign for a specified audience and purpose - Reflect on how characteristics of the workplace and occupational context affect learning - Identify and respond to manipulative use of language - Use a range of reading and/or viewing strategies to understand the literal meaning of specific texts - Interact successfully with audience in oral communication - Respond to selected texts in a manner appropriate to the context - Explore and explain how language structures and features may influence a reader/viewer - Use strategies for extracting implicit messages in texts - Access and use suitable learning resources - Draft own writing/signing and edit to improve clarity and correctness - Function in a team - Use language structures and features to produce coherent and cohesive texts for a wide range of contexts |
| Wholesale and Retail Operations | - Overcome customer objections - Build, ticket and dismantle promotional displays - Segment the wholesale and retail sector - Describe organisational promotional strategy - Close the sale - Explain customer behaviour - Maintain promotional displays - Identify product features and their benefits - Offer products to customers - Post-purchase product care - Resolve customer complaints - The concept of shrinkage and losses within a wholesale and retail environment - Create positive customer perceptions - Establish the customer's need - The wholesale & retail business environment - Explain the flow of stock and sales through a wholesale/retail operation - Identify the store's target market - Interact with customers - Identify products and ranges within your store |
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